Comments on: How to use Dynamic Keyword Insertion to Increase CTR http://www.markboyd.co.uk/2009/10/how-to-use-dynamic-keyword-insertion-to-increase-ctr/ Affiliate Marketer & Full Time Student Sat, 31 Jul 2010 13:35:43 -0700 http://wordpress.org/?v=2.8.6 hourly 1 By: Brent2 http://www.markboyd.co.uk/2009/10/how-to-use-dynamic-keyword-insertion-to-increase-ctr/comment-page-1/#comment-92 Brent2 Mon, 02 Nov 2009 08:16:55 +0000 http://www.markboyd.co.uk/?p=140#comment-92 I aim for just the word or words I'm trying to target. "Advertising Your Blog" might have Advertise and Blog bolded. That way you draw eyes to the words you're selling (you're not selling "Your"). Once people actually read it you dramatically increase the chance they'll click it. Beyond that, if even half your AdWords competition isn't using the trick you should pull well ahead. I aim for just the word or words I’m trying to target. “Advertising Your Blog” might have Advertise and Blog bolded. That way you draw eyes to the words you’re selling (you’re not selling “Your”). Once people actually read it you dramatically increase the chance they’ll click it.

Beyond that, if even half your AdWords competition isn’t using the trick you should pull well ahead.

]]> By: Mark Boyd http://www.markboyd.co.uk/2009/10/how-to-use-dynamic-keyword-insertion-to-increase-ctr/comment-page-1/#comment-90 Mark Boyd Fri, 16 Oct 2009 16:41:13 +0000 http://www.markboyd.co.uk/?p=140#comment-90 ah! thanks phil :) ah! thanks phil :)

]]> By: Phil http://www.markboyd.co.uk/2009/10/how-to-use-dynamic-keyword-insertion-to-increase-ctr/comment-page-1/#comment-89 Phil Fri, 16 Oct 2009 12:42:35 +0000 http://www.markboyd.co.uk/?p=140#comment-89 Nice post, it's a trick I pretty much used for all my ads. I always thought the capitalisation rule was as follows: KeyWord would produce Mark Boyd Keyword would produce Mark boyd keyword would produce mark boyd Nice post, it’s a trick I pretty much used for all my ads.

I always thought the capitalisation rule was as follows:

KeyWord would produce Mark Boyd
Keyword would produce Mark boyd
keyword would produce mark boyd

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